Sourcing Vape Coil: private label artwork notes

Building an assortment that actually turns

A vape coil programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.

Most first-time buyers arrive with a spreadsheet and leave with too many SKUs. The fix is not a bigger catalogue, it is a narrower core. We normally propose three tiers: a volume line that carries the shelf, a step-up line that lifts basket value, and one trial SKU that tells you what to order next season.

The first question we ask is not what you want to spend. It is what your customer already buys. Answer that and the vape coil list writes itself; skip it and you end up with a pallet of stock that photographs well and sells badly.

Where the margin really sits

Currency moves more than most buyers expect over a twelve month supply plan. We quote in USD and hold the price for 30 days from confirmation so your margin calculation is not guesswork.

Custom printing raises the unit price and lowers the marketing cost. For first-time buyers the break-even is usually reached on the second or third repeat order, not the first, so we quote both branded and neutral options.

The reorder is the real test

The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.

For private label accounts we hold the artwork files and the approval record. Rebranding a line eighteen months later is then a file update instead of a redesign.

• Consolidated or split shipping, quoted both ways
• Reference sample retained from every batch
• Standing reorder schedule with a fixed cut-off
• Specification locked in writing before production starts
• Batch codes traceable from carton back to production date
• Artwork proof plus physical dummy for custom packaging

Quality control, in plain terms

12 separate checks run before a carton is sealed: electrical, mechanical, leak, finish and packaging. Anything outside tolerance is quarantined the same day and reported to you, rather than shipped with a hope and a discount.

Leak complaints almost always trace back to one of three things: an over-torqued centre post, a seal that sat in a hot container, or a fill volume pushed past the design limit. We cap fill volume slightly below maximum for exactly that reason.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

Related reading

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